Say Wow, an international leader in the private sales market, presents its new format in Bologna: from 2 to 10 September, FICO, the Italian Food Park, will host a special sale with over 500 brands and discounts of up to 90%, the most exclusive shopping event of the year: the House of Luxury, a unique shopping experience of prestige and refined taste.
The event is organised by Say Wow, which in 2022 organised 52 events for the biggest haute couture brands in 5 countries and 11 different cities, passing through Paris, New York and as far as Saudi Arabia, in September will bring luxury centre stage in the heart of Bologna.
With over 30,000 items dedicated to Home, Men, Women and Children, from over 500 brands and with discounts of up to 90%, House of Luxury is an unprecedented opportunity to immerse oneself in a world of style and sophistication, taking advantage of unrepeatable bargains and discounts.
The location hosting the event makes the experience even more special. The House of Luxury will be hosted by FICO, the Park dedicated to Italian food and wine, which offers visitors an authentic immersion in Italy’s culinary and cultural traditions. In September, the synergy between Fico and Say Wow will transform FICO into an arena of style and taste, where food and fashion will come together in a perfect union.
Hours: Every day from 11 a.m. to 10 p.m. Saturday closing time 11 p.m.
Fast track with reservation on the FICO website.
FICO – Via Paolo Canali, 8 – Bologna
